Impact and Legacy—It’s a wonderful moment to be thinking of your ongoing impact and legacy that your foundation will have.
Whether you are in the process of starting or expanding your foundation, Indigo Creative can help with a range of design and branding services needed.
Our team works with families, internal teams, and committees to help guide the creative process along. We value our clients’ privacy and keep everything confidential until the client is ready to present things publicly.
Indigo Creative is experienced, personable, nimble, and relationship-focused.
Naming and logo creation
Naming your foundation is a great opportunity to start the branding process. Names convey a variety of meanings: the family and people in your organization and who you are trying to reach. Most importantly, they express how you would like someone to feel as they discover more about your foundation.
Indigo Creative can help guide the naming process, brainstorming names, researching website domain name availability, and ensuring that a similar name is not already utilized in the market or region that you’ll be working in.
Trademarking can be done by the client, or we can recommend trademark lawyers.
Logo design
Coming up with a visual logo to convey your brand traits and personality is the next step. Creating a logo can include a standalone type treatment or a logo-mark to accompany it.
Indigo Creative performs research, provides examples of foundation logos in the market or region, and then determines how to differentiate in the space, while being true to your brand.
Indigo presents explorations of fonts, colors, and icon styles and provides a range of custom logo options. We make revisions as needed, with the internal team’s feedback incorporated. We provide the final logo along with guidelines and logo suite.
Website
Creation
A foundation’s brand reflects the organization’s identity, values, and mission. Here are a few key aspects of what your foundation’s website can convey:
Trust & Credibility
Mission & Legacy Representation
Recognition & Influence
Engagement & Community Connection
Sustainability & Growth
Indigo Creative will guide you through the website creation process and bring our team together for turnkey creation:
Website Design
Wireframes (UX/UI)
Copywriting
Visual Content
Development
SEO